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Digital Screen Advertising in VIP Road

VIP Road is a major northern Kolkata corridor connecting the airport side with neighbourhoods including Baguiati, Kestopur and Kaikhali. Current outdoor advertising listings include multiple hoardings directly on VIP Road and near the airport. Hype Loop provides digital advertising screens across VIP Road. Hype Loop currently has 101 digital screens across 8 venue-level inventory entries on VIP Road, with a reported daily reach of 72,720.

101
Active Screens
8
Verified Venues
72,720
Daily Reach
₹1,999
Starts From
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100% Verified Venues Self-Serve Screen Booking Proof-of-Play Analytics

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Strategic Catchment

Why Advertise in VIP Road?

VIP Road serves as an important airport and commuter corridor, connecting the airport-side catchment with Baguiati, Kestopur and surrounding residential and commercial areas. Outdoor advertising providers currently list hoardings on VIP Road near Baguiati, Kestopur and the airport. This makes VIP Road relevant for brands looking to reach commuters, residents, shoppers and airport-bound audiences.

Captive High-Income Viewers

Screens placed across premium residential lobbies, corporate office blocks, and retail centers ensure repeat exposure.

100% Verified Playlogs

Audited impression validation and real-time playback logs accessible on your advertiser dashboard.

Interactive Planner

Estimate Your VIP Road Campaign

Simulate audience reach, daily ad impressions, and budget based on your target screen density.

₹1,999/screen/mo
10 of 101
1 Screen51 Screens101 Screens (Full Locality Coverage)
Estimated Performance
Daily Viewers Reached
7,200+
Monthly Ad Loops Played
108,000+
Estimated Monthly Investment
₹19,990
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High-Fit Verticals

Who Should Advertise in VIP Road?

High-converting brand categories that gain direct ROI from hyper-local VIP Road digital screens.

Retail & Consumer Brands
Restaurants & Cafés
Healthcare & Clinics
Education & Coaching
Real Estate & Developers
Fitness & Gyms
Local Consumer Services
Corporate & Technology
Multi-Hub Reach

Nearby Kolkata Locations

Dum Dum · Rajarhat · New Town · Lake Town · Kestopur

Dum Dum
82 Screens · 59,040 Reach
Rajarhat
278 Screens · 200,160 Reach
New Town
265 Screens · 190,800 Reach
Lake Town
68 Screens · 48,960 Reach
Answers

VIP Road DOOH Advertising FAQs

Hype Loop currently has 101 digital screens across 8 venue-level inventory entries on VIP Road.
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