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Explore Kolkata Localities (10 Strategic Hubs)
Select any locality to view detailed screen availability, audience footfall metrics, and custom pricing.
Rajarhat
278 ScreensRajarhat is a major growth corridor in Kolkata, with expanding residential developments, commercial projects and connectivity toward New Town and the airport corridor. Outdoor advertising providers currently list hoarding inventory along Rajarhat Main Road and nearby corridors. Hype Loop gives brands access to digital advertising screens across Rajarhat. Hype Loop currently has 278 digital screens across 25 venue-level inventory entries in Rajarhat, with a reported daily reach of 200,160.
New Town
265 ScreensNew Town is one of Kolkata's major planned urban and commercial districts, with technology, office, residential, retail and entertainment developments. Current outdoor advertising listings include multiple sites across New Town, including New Town Road and locations near Eco Park. Hype Loop provides digital advertising screens across New Town. Hype Loop currently has 265 digital screens across 24 venue-level inventory entries in New Town, with a reported daily reach of 190,800.
Narendrapur
102 ScreensNarendrapur is a developing South Kolkata locality under Rajpur Sonarpur Municipality, with residential growth and connectivity through NH-12, EM Bypass and nearby railway and metro links. Outdoor advertising inventory is also currently available in the Narendrapur–Garia corridor, including hoarding sites near Kamalgachi. Hype Loop gives brands access to digital advertising screens across Narendrapur. Hype Loop currently has 102 digital screens across 6 venue-level inventory entries in Narendrapur, with a reported daily reach of 73,440.
VIP Road
101 ScreensVIP Road is a major northern Kolkata corridor connecting the airport side with neighbourhoods including Baguiati, Kestopur and Kaikhali. Current outdoor advertising listings include multiple hoardings directly on VIP Road and near the airport. Hype Loop provides digital advertising screens across VIP Road. Hype Loop currently has 101 digital screens across 8 venue-level inventory entries on VIP Road, with a reported daily reach of 72,720.
Tangra
78 ScreensTangra is a prominent Central-East Kolkata locality known for its mix of residential and commercial activity, with connectivity toward Topsia, Park Circus and other central neighbourhoods. Current digital-screen advertising inventory is also marketed specifically in Tangra. Hype Loop gives brands access to digital advertising screens across Tangra. Hype Loop currently has 78 digital screens across 12 venue-level inventory entries in Tangra, with a reported daily reach of 56,160.
Dum Dum
82 ScreensDum Dum is a major northern Kolkata transport and residential hub, with connections to metro, rail and airport-bound routes. Current advertising providers actively offer outdoor and transit advertising around Dum Dum Junction, Jessore Road and the wider Dum Dum area. Hype Loop provides digital advertising screens across Dum Dum. Hype Loop currently has 82 digital screens across 9 venue-level inventory entries in Dum Dum, with a reported daily reach of 59,040.
EM Bypass
67 ScreensEM Bypass is one of Kolkata's major arterial corridors, connecting important residential, commercial and business districts across the eastern side of the city. Current outdoor advertising providers specifically list EM Bypass and the Chingrighata–Ruby corridor as active OOH advertising locations. Hype Loop gives brands access to digital advertising screens across EM Bypass. Hype Loop currently has 67 digital screens across 4 venue-level inventory entries on EM Bypass, with a reported daily reach of 48,240.
Lake Town
68 ScreensLake Town is an established residential and commercial locality in North Kolkata, positioned close to VIP Road, Ultadanga and the airport corridor. Outdoor advertising inventory is actively listed in Lake Town, including billboard and foot-over-bridge advertising. Hype Loop provides digital advertising screens across Lake Town. Hype Loop currently has 68 digital screens across 5 venue-level inventory entries in Lake Town, with a reported daily reach of 48,960.
Behala
48 ScreensBehala is a major South Kolkata locality with established residential and commercial activity and connectivity toward major southern corridors. Current outdoor advertising providers list Behala Chowrasta and other Behala sites as active advertising locations. Hype Loop gives brands access to digital advertising screens across Behala. Hype Loop currently has 48 digital screens across 3 venue-level inventory entries in Behala, with a reported daily reach of 34,560.
Topsia
45 ScreensTopsia is an established east-central Kolkata locality positioned near EM Bypass, Park Circus and Science City. Current outdoor advertising listings specifically feature hoardings and other advertising sites in Topsia and along its major junctions. Hype Loop provides digital advertising screens across Topsia. Hype Loop currently has 45 digital screens across 5 venue-level inventory entries in Topsia, with a reported daily reach of 32,400.
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